Cognition AI
Albert
Chief Thinking Officer
Systems Thinking & Problem Solving
“The definition of insanity is doing the same thing over and over again and expecting different results.”
About Us
We're building the operating system
for human performance.
VitalHero was born from a simple observation: companies invest in health, and see almost no results. We combine AI with behavioural science so that health isn't a programme, but a system. One that actually works.
Founder & CEO
Martin Kranawetter
Founder & CEO · VitalHero GmbH
Martin founded VitalHero after a decade of experience in performance, organisational psychology and AI product development. He witnessed firsthand how well-intentioned health programmes fail at the reality of real teams, and built what he had always wished existed.
His conviction: health isn't a perk. It's the foundation for everything people can achieve. VitalHero is the proof that this can be measured.
Let's talk directly team@vitalhero.io
Our Principles
What we believe in.
Privacy by Design
Health data is non-negotiable. Trust is the foundation, not a marketing promise. Every architecture decision starts with the question: would the user be comfortable with this?
Evidence over Hype
Everything in the companion is backed by behavioural science, or it gets cut. We don't build features because they're cool. We build them because they work.
Performance is Human
We don't optimise at any cost. We build energy that lasts, across weeks, months and careers. Sustainable beats maximum every time.
AI Advisory Board
Brilliant Minds. Artificial
Intelligence.
VitalHero's strategic advisory board consists of specialised AI agents, modelled after the sharpest thinkers in history. Each agent scrutinises, challenges and improves our methods, around the clock.
Research AI
Marie
Chief Research Officer
Evidence & Method Validation
“In science, there are no shortcuts, only experiments, data and patience.”
Care AI
Florence
Chief Care Officer
Wellbeing & Psychological Safety
“The health of a person is the foundation upon which all their success is built.”
Data AI
Ada
Chief Data Officer
Pattern Recognition & Forecasting
“The machine can only do what we know how to order it to perform, and that is more than enough.”
Strategy AI
Peter
Chief Strategy Officer
Leadership & Organisational Health
“Culture eats strategy for breakfast, but without strategy, culture starves.”
Competitive AI
Sun
Chief Competitive Officer
Positioning & Competitive Analysis
“Supreme excellence consists in breaking the enemy's resistance without fighting.”
Board members are AI agents modelled on historical figures. Their statements are interpreted adaptations, not actual quotes.
We’re building this together.
Let’s talk. Not about fruit baskets.
You know the why behind VitalHero. If it fits what your company needs right now → book 20 minutes with Martin personally. Or start directly: 14 days, your team, your data.
Prefer to write first? team@vitalhero.io