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Tier 2 · Pain Point #08

HR has no hour to spare
for yet another wellbeing project.
That's exactly why we exist.

Classic wellbeing is a full-time job: curating, promoting, evaluating, reporting. VitalHero runs on its own, from onboarding to CFO report. HR steers the dashboard, not the programme.

What the studies say

Three independent sources, one message.

Source
Metric
Impact on profit
Deloitte (2024)
73% of HR-run programmes
lose reach after 18 months because internal capacity runs out
BCG Workforce (2023)
−85% HR effort
in automated platforms versus curated programmes
McKinsey Health (2023)
2.4× higher impact per €
when content is delivered by the system instead of HR
What is failing today
BGM 1.0, system error

What HR does with wellbeing today: a full-time job on a 0.2 FTE.

Wellbeing is often handed to an HR person on top of everything else. Curating content, planning sessions, building reports, the engine only runs while energy keeps flowing in. The moment they leave, the programme collapses.

Curation burden

Every workshop, every action, every reminder built by HR hand. Not scalable, and not survivable when staff change.

Reporting in Excel mode

Sick rate in one sheet, engagement score in another, no integrated picture, no CFO-ready overview.

No technical depth

HR colleagues aren't product and data teams. Personalisation, behavioural mechanics, EBITDA models don't emerge that way, they need a platform team behind them.

Our answer: H.E.L.D.

Four building blocks that interlock, no isolated tool.

H

Health

Vital data and energy health. Measures what really matters.

E

Engagement

Shared routines, team challenges, visible participation.

L

Leadership

Leaders get a mirror and tools, no coaching theatre.

D

Data

Anonymised insights, EBITDA translation, CFO-ready reporting.

The 8-week validation sprint

From a risk picture to a measurable lever, in under two months.

Week 1–2

Digital Baseline

We measure energy, participation and risk anonymously through the VitalHero app. The CFO immediately sees a first EBITDA-at-Risk estimate.

Week 3–5

Risk Mapping

We translate the data into a Human Capital Risk Map: which clusters, functions and sites carry how much profit-at-risk.

Week 6–8

P-OS Implementation

The Performance Operating System goes live: buddy programmes, KPI radar, monthly CFO briefings. The lever is measurable, or your money back.

Frequently asked questions

FAQ

How much time does VitalHero cost us in HR per month?
After setup, typically 2–4 hours per month: dashboard review, stakeholder update, occasional communication. Content, reminders, buddy mechanics and reporting are all automated.
Who curates the content?
Our product team plus the VitaLion AI: personalised micro-routines, maintained on behavioural-science grounds, refreshed regularly. HR doesn't need to build a content team.
What does the reporting look like for HR and CFO?
Monthly, automatic: reach, engagement index, energy drift, EBITDA-at-risk translation per cluster. PDF plus dashboard, no Excel craft.
What happens if our wellbeing lead leaves?
Nothing. The system keeps running, content, reminders, mechanics, reports. The successor takes over a dashboard, not a programme backlog.
How fast can we go live without an HR marathon?
Under 4 weeks: set up SSO, set branding, pick a pilot site, we provide change playbook and launch comms. Rollout without an IT project.
Risk capture

In 30 seconds: how high is your EBITDA-at-Risk?

Estimated profit-at-risk per year
€ —

Model based on Deloitte/BCG/McKinsey benchmarks (~€15,000/FTE productivity loss + turnover cost). Not advice, only a ballpark.

Start €-Profit Audit
Corporate Health without HR Effort solved. Measurable. In 14 days.

Fully automated. Measurably effective. Not a single unnecessary internal click.

No workshop. No talk. No pilot project that takes 6 months. In 14 days you’ll see how corporate health without HR overhead in your organisation responds to the VitalHero mechanism, with real numbers, not glossy slides.

→ Estimate profit risk